An Examination of the Role of Social Media in Political Socialization in Gusau LGA, Zamfara State: A Case Study of Youth Activism Online
- Project Research
- 1-5 Chapters
- Abstract : Available
- Table of Content: Available
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- NGN 5000
Background of the Study
Social media has revolutionized political socialization, especially among youth, by providing a platform for political discourse, engagement, and mobilization (Olanrewaju & Abubakar, 2023). In Gusau LGA, Zamfara State, social media has emerged as an essential tool for political socialization, particularly for youth activism. Through platforms like Twitter, Facebook, and Instagram, young people in Gusau have been able to engage in political discussions, express opinions on governance, and mobilize for political causes (Garba & Bala, 2024). Social media has also facilitated political campaigns and the dissemination of political information, significantly impacting how young people perceive politics and their role in the democratic process. This study explores the role of social media in shaping political socialization among youth in Gusau LGA, particularly focusing on the growth of youth activism online and its implications for political participation.
1.2 Statement of the Problem
Although social media has been widely recognized as a powerful tool for political socialization, its specific role in fostering youth activism and political engagement in Gusau LGA remains inadequately explored. While some studies highlight the general impact of social media on political behavior, there is limited research on how online activism shapes political attitudes and behaviors among young people in Zamfara State (Shittu & Suleiman, 2023). This study seeks to fill this gap by investigating how social media platforms influence political socialization, political engagement, and activism among youth in Gusau LGA.
1.3 Objectives of the Study
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To examine the role of social media in political socialization among youth in Gusau LGA.
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To assess the influence of online activism on political participation and engagement in Gusau LGA.
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To evaluate the impact of social media on shaping political attitudes and behaviors among young people in Gusau LGA.
1.4 Research Questions
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How does social media influence political socialization among youth in Gusau LGA?
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What role does online activism play in political participation and engagement in Gusau LGA?
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How does social media shape political attitudes and behaviors among young people in Gusau LGA?
1.5 Research Hypotheses
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Social media significantly influences political socialization among youth in Gusau LGA.
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Online activism on social media positively impacts political participation and engagement among youth in Gusau LGA.
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Social media platforms play a crucial role in shaping political attitudes and behaviors among young people in Gusau LGA.
1.6 Significance of the Study
This study provides valuable insights into the impact of social media on political socialization, particularly in the context of youth activism in Nigeria. The findings will be of interest to policymakers, political analysts, and youth organizations seeking to understand how digital platforms influence political behavior and engagement. The study also contributes to the broader understanding of how social media shapes democratic participation and youth involvement in politics.
1.7 Scope and Limitations of the Study
This study is focused on youth political socialization in Gusau LGA, Zamfara State, and specifically examines the role of social media in this process. It does not explore other forms of media or broader political behaviors outside the youth demographic.
1.8 Operational Definition of Terms
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Social Media: Online platforms and applications that allow users to create and share content, such as Facebook, Twitter, and Instagram, which are widely used for political communication and activism.
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Youth Activism: The active participation of young people in political or social causes, often using digital platforms to advocate for political change or raise awareness about societal issues.
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Political Socialization: The process through which individuals acquire political beliefs, values, and behaviors, influenced by various agents such as family, peers, and media.
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